Athlete Representation & Player Development

Maximize your value.
Control your destiny.

Starter Sports Agency represents high school and college athletes — connecting talent to opportunity through brand development, long-term advisory, and strategic goal setting.

With deep-rooted relationships and vast experience in the space, Starter Sports prioritizes fit and situation over everything else. Utilizing our resources, platform, marketing expertise and a personalized, hands-on approach, we help our clients become Starters on and off the court.

100%
Player First
HS +
College Athletes
NIL
Deal Representation
Strategic Goal-Setting
Our drive & mission

Built by people who know the space

We specialize in NIL agreement negotiation, brand partnerships, recruiting advisory, and player development strategy. Our approach is hands-on, transparent, and built around each individual athlete's goals — not just the next deal.

With Starter, it's more than just basketball. We offer a financial literacy program, media and PR training, marketing expertise to help you grow your personal brand and a trusted mental health partner. We want you to be your best both on and off the court.

We're not the biggest agency in the room. We're the most invested agency in your journey and goals.

SSA
Our mission
"To give every athlete the resources, relationships, and representation they need to control their own destiny. Be a Self-Starter."
01
NIL Negotiation/Advisement
We negotiate brand deals, collective agreements, and endorsement contracts on behalf of our college athletes — ensuring every dollar reflects their true market value.
02
Recruiting Advisory
We guide high school players and their families through the college recruiting process — making connections with programs that match their talent, goals, and character.
03
Brand Development
From social media strategy to dedicated media training, we help athletes build their personal brand to attract opportunities — on and off the court.
04
Off-Court Resources
We offer financial literacy training, mental health partnerships and more. At Starter, we understand the value of preparing our clients off the court for the future.
The team
SS
Sean Siler
Co-Founder & Agent
NIL Strategy · College Relations · Player Development · Brand Advisory
With years of experience running one of the most prestigious programs in the country, Sean has worked with and supported success stories at every level of college basketball. Whether that means negotiating the best fit for nationally ranked clientele or finding a home for a small-school prospect, he's changed lives and built unshakeable trust amongst his peers.
Marketing & Media

Starter Sports Media.
Innovating exposure for athletes.

In-depth player evaluations, real-time news and coverage, recruiting intel and more. Explore Starter Media in its totality.

Instagram
@StarterSportsAgency
Follow us for updates & highlights
X (Twitter)
@StarterSportsSSA
News, deals & recruiting intel
What we cover
Player Evaluations
In-depth breakdowns of high school and college prospects — film analysis, measurables, program fits and rankings.
Recruiting Intel
Real-time news on commitments, transfers, NIL deals and the stories behind the decisions that shape rosters.
NIL & Industry News
Coverage of the NIL landscape, collective structures, brand partnerships and what it all means for athletes navigating their future.
Want full access to Starter Media?
Subscribe for $19.99/mo and unlock every evaluation, report and exclusive piece of content.
Get in touch

Connect with the team.

Whether you're a player looking for representation, a family navigating the recruiting process, or a brand interested in partnering with our athletes — we want to hear from you.

Representation

Become a Self-Starter.

🏀
Who we work with
HS & College Athletes
Response time
Within 48 hours
Email us directly
info@startersportsagency.com